The HCU Effect In Google Updates
It’s fairly commonplace for Google Updates to prompt SEOs to raise concerns about the Helpful Content Update (HCU). A careful consideration of known...
Why 5-star reviews are disappearing
Google reviews are powerful. They’re essential for building trust, attracting customers, and boosting local SEO. But what happens to your local visibility and online...
Digital PR is entering a new era. As social platforms like TikTok, YouTube, and Instagram become search engines in their own right, traditional strategies...
Mullenweg Takes On Inc Magazine For “Biased” Interview
Matt Mullenweg accused Inc Magazine of distorting an interview with him, publishing verifiably fake facts and quoting people who lacked credibility. Mullenweg posted...
Mullenweg Pauses WordPress Services – Hopes To Reopen Next Year
Matt Mullenweg announced the abrupt pause in services offered by WordPress.org, affecting plugin submissions, reviews, theme submissions, and additions to the photo directory....
LinkedIn debuts Companies Hub to boost B2B marketing intelligence
LinkedIn unveiled the Companies Hub within Campaign Manager, enhancing its Company Engagement Report to give B2B marketers deeper insights into how companies...
Google Launches (Final?) Spam Update Of The Year
Google announced the rollout of the December 2024 spam update.
The update, expected to be completed within a week, arrives amid ongoing industry discussions...
AI Crawlers Account For 28% Of Googlebot’s Traffic, Study Finds
A report released by Vercel highlights the growing impact of AI bots in web crawling.
OpenAI’s GPTBot and Anthropic’s Claude generate nearly 1 billion...
Google December 2024 spam update unleashed
Google has unleashed a new search spam update today, the December 2024 spam update. “Released the December 2024 spam update, which applies globally...
How to maximize visibility on Google’s blended SERPs
SEO today is about owning as much real estate as possible across a constantly evolving search landscape. As AI reshapes search results into complex,...